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There are new things from the stone oven to discover!

Many variations of HASA stone oven pizzas baked directly on hot stone.
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40 times gold medal for HASA – the new DLG awards have arrived!

Since the middle of February, this year’s DLG test results for our ready-made meals and frozen pizzas are in. Just as in the years before, all the HASA pizzas could convince. The jury’s result was outstanding for us. We received 40 gold medals and 6 silver medals. Part of the test were pizzas of our own brand and pizzas that we produce under a different brand for food retailing.



We are especially pleased about the results of both our new pizza series Italissimo Thin & Crispy and Italissimo Seafood. Our Italissimo Thin & Crispy pizzas are produced with a particular thin base getting especially light and crispy when being baked and selected tasty toppings. The seafood pizzas have toppings like salmon, prawns and tuna being caught with a fishing rod. Delight with a clear conscience because the fish and seafood are from sustainable and socially responsible aquacultures and sustainable fishing being certified accordingly (ASC, MSC). Two new series that convinced the jury fully and all of them were rewarded with gold.

The customers’ and consumers’ trust in our products is significant to us so we are very glad about the certified quality control of the DLG that is based on current scientifical results of the quality assurance.

This international quality control of the DLG is authorized by DIN EN ISO/IEC 17065 for the certification of food products. To objectively determine the quality, in the area of frozen food and ready-made meals, self-service meat products and delicatessen the tests are done every year. In the focus of those tests there are sensory product analyses, laboratory analyses and a standardized check on package and labeling. Here the raw and prepared (according to manufacturer specifications) products are assessed according to color, appearance, consistency, smell and taste. The test is anonymous meaning the product name and price is not known to the candidates having been trained by the DLG. Together with the results of the microbiological and physical analysis and the label and package check, the jury delivers an objective final judgment and awards the premiums.

In the last five years alone, almost 200 HASA pizzas haven been tested. More than 93 % were awarded with gold and silver medals.

21.02.2017

HASA in brief



We started producing frozen stone oven pizzas in 2006. We have grown rapidly in recent years. With our second production line we can achieve larger volumes and greater flexibility for larger orders.

Our employees create frozen stone baked pizzas of a special kind with passion and commitment. Special, because of the excellent quality of the crisp and airy base and of course because of the variety of toppings that we match to country-specific, seasonal or current trends (spicy, vegetarian).

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40 times gold medal for HASA – the new DLG awards have arrived!

Since the middle of February, this year’s DLG test results for our ready-made meals and frozen pizzas are in. Just as in the years before, all the HASA pizzas could convince. The jury’s result was outstanding for us. We received 40 gold medals... read on


HASA Exclusive partner of SCM european handball game against Melsungen

For a few years now, HASA sponsors the national handball league team SC Magdeburg and watches many of the exiting games. But wednesdays game could not have been more thrilling. The SC Magdeburg played against MT Melsungen and won within the last... read on


Private Label innovative and successful

Early this month tk report -18 released an interview with our manager Andreas Czayka. They talked about private label pizzas, brands and the future of HASA. Read the entire article in our press... read on


Trademarks by HASA

It is not long ago that trademarks were used primarily strategically by businesses and in the lower price segment. This is now considered outdated... read on

Brands by HASA



With our Italissimo and Amore brands, your customers have the opportunity to test new recipes... read on

Acticles from the press (GER)

Goldregen für die Arbeit
23.02.2017, Volksstimme

Einen Gold- und Silberegen hat der Burger Pizza-Großbäcker Hasa die aktuelle Qualitätsprüfung durch die Deutsche Landwirtschafts-Gesellschaft (DLG) beschert. "Das Ergebnis der Jury war für uns herausragend", teilte das Unternehmen... read on


Handelsmarken innovativ erfolgreich
01.10.2016, tk-report

tk-report minus 18 Interview zu den Trends und Entwicklungen im Pizzamarkt, dem Spannungsfeld von Marke und Handelsmarke, zu Innovationskraft und Zukunftschancen. Anspruchsvolle Handelsmarken sind... read on


Nachhaltig Qualität unter Beweis gestellt: DLG-Auszeichnung für HASA aus Burg
01.03.2016, DLG

(DLG). Die HASA GmbH aus Burg ist jetzt von der DLG (Deutsche Landwirtschafts- Gesellschaft) zum sechsten Mal mit dem „Preis für langjährige Produktqualität“ geehrt worden. Das Unternehmen erhält die Auszeichnung für die Qualität... read on


Pizza? Läuft!
01.03.2016, Handelsrundschau

Die beiden »Italiener« kommen aus Lübeck. Und backen nicht in Neapel. sondern in Burg - im Jerichower Land bei Magdeburg. Statt ein paar Dutzend pro Abend bis zu 400.000 am Tag. Die sie auf minus 20 Grad herunterkühlen. - Doch... read on